Zaimes Discusses the Evolution of Sports Analytics with TechTarget

In the lead-up to the Super Bowl, Peter Zaimes, lecturer of decision sciences, spoke with TechTarget about the impact of analytics on football and other sports. 

Zaimes is the founder of the UNH Sports Analytics Lab, where students work with real-world sports clients to learn how analytics are applied in sports. 

In the wide-ranging interview, Zaimes discusses how the Super Bowl teams use analytics to gain an edge and how analytics has evolved in all the major sports. Zaimes also highlighted how analytics is making its way off the field, from wearable technology tracking player performance to data-driven scouting and recruitment. 

Read the entire interview here.